Privacy Policy
Effective Date: April 17, 2026
DNA Contracting LLC d/b/a PureBred Contracting (“PureBred Contracting,” “we,” “us,” or “our”) respects your privacy and is committed to protecting the personal information you provide through our website, forms, phone calls, and SMS/text messaging communications. This Privacy Policy explains how we collect, use, protect, and disclose your information.
1. Information We Collect
We may collect personal information that you voluntarily provide to us when you:
fill out a contact form on our website
request an estimate or inspection
contact us by phone, email, or text message
schedule an appointment
respond to our advertisements or service inquiries
The information we may collect includes:
name
phone number
email address
property address
details about your requested services
any other information you choose to provide
We may also collect certain website usage information automatically through technologies such as cookies, analytics tools, Meta Pixel, Google Analytics, and similar tracking technologies.
2. How We Use Your Information
We use your information to operate our business and provide services to you, including to:
respond to service inquiries
provide estimates, scheduling, and customer support
send appointment confirmations and reminders
communicate regarding roofing, siding, windows, doors, gutters, and related contracting services
follow up on requested services
improve our website, advertising, and customer experience
maintain internal business records
3. SMS/Text Messaging Communications
If you provide your mobile phone number and opt in to receive SMS/text messages from us, you consent to receive text messages related to your interactions with PureBred Contracting.
These messages may include:
appointment confirmations
appointment reminders
responses to service inquiries
project-related updates
customer service communications
Message frequency varies.
Message and data rates may apply depending on your wireless carrier and plan.
You may opt out of SMS communications at any time by replying STOP to any message. For assistance, reply HELP or contact us using the information listed at the bottom of this policy.
4. Mandatory Mobile Information Non-Sharing Statement
No mobile information will be shared with third parties/affiliates for marketing/promotional purposes. Information sharing to subcontractors in support services, such as customer service, is permitted. All other use case categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.
5. How We Share Information
We do not share your personal information except as necessary to operate our business and provide requested services. We may share information with:
service providers that help us operate our website, communications, scheduling, CRM, and customer service functions
subcontractors or vendors when necessary to support service delivery
legal authorities if required by law, regulation, court order, or legal process
successors in the event of a business transfer, merger, or sale
We do not share personal information with third parties or affiliates for their own marketing or promotional purposes.
6. Data Security
We use reasonable administrative, technical, and physical safeguards to protect personal information against unauthorized access, disclosure, alteration, or destruction. This includes safeguards such as secure systems, restricted access where appropriate, and SSL encryption for form submissions through our website.
While no system can guarantee absolute security, we take commercially reasonable steps to protect the information we collect.
7. Cookies, Analytics, and Advertising Technologies
Our website may use cookies, Meta Pixel, Google Analytics, and similar technologies to better understand how visitors use our site, improve user experience, and measure the effectiveness of our advertising.
These technologies may collect information such as:
IP address
browser type
device information
pages visited
time spent on pages
actions taken on our website
You may be able to manage cookie preferences through your browser settings.
8. Children’s Privacy
Our website is not intended for children under 13, and we do not knowingly collect personal information from children under 13. If we learn that we have collected personal information from a child under 13 without appropriate authorization, we will take steps to delete that information.
9. Age Requirement for SMS Services
By opting into our SMS services, you represent that you are at least 18 years of age.
10. Your Choices
You may choose not to provide certain personal information, but doing so may limit our ability to respond to your inquiry or provide services.
You may also:
opt out of text messages by replying STOP
contact us to update or correct your information
contact us with questions about how your information is used
11. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. Any updates will be posted on this page with a revised effective date. Your continued use of our website or services after changes are posted constitutes acceptance of the updated policy.
12. Contact Information
If you have any questions about this Privacy Policy or our privacy practices, please contact us:
DNA Contracting LLC d/b/a PureBred Contracting
1308 Nottingham Rd
Newark, DE 19711
Phone: 302-354-8415
Email: [email protected]
Website: www.purebredcontracting.com

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